Eye-tracking Analysis of: www.suedtirol.info
By way of example, an analysis of a website from the portal www.suedtirol.info was carried out using eye-tracking technology (scanpath analysis).
Based on this scientific analysis, the scanpath of a test subject was determined as well as the length of time given to individual items of information. The scanpath reveals the likelihood that information is being absorbed, while also providing insight concerning which elements (i.e. navigation, logo, slogans, texts, and images) were viewed during one entire visit to a website.
Fixation
During the second test of this website, eye fixation was determined. This analysis offers insight into whether only a fleeting impression was made of a specific area of a web application or if actual content was in fact absorbed.
By way of example, an analysis of a website from the portal www.suedtirol.info was carried out using eye-tracking technology (scanpath analysis).
Based on this scientific analysis, the scanpath of a test subject was determined as well as the length of time given to individual items of information. The scanpath reveals the likelihood that information is being absorbed, while also providing insight concerning which elements (i.e. navigation, logo, slogans, texts, and images) were viewed during one entire visit to a website.
Fixation
During the second test of this website, eye fixation was determined. This analysis offers insight into whether only a fleeting impression was made of a specific area of a web application or if actual content was in fact absorbed.
Demo Video of Suedtirol.info
DivX Avi (7MB)
In order to view the video, you will need a DivX Codec, which you can down-load for free here.
DivX Avi (7MB)
In order to view the video, you will need a DivX Codec, which you can down-load for free here.
Thun
By way of example, the Thun company website was analyzed.
Details and Video »
Loacker
By way of example, the Loacker company website was analyzed.
Details »
VAT ID IT01659530214